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TATE & LYLE BEVERAGE INNOVATOR OF THE YEAR FINALIST

Tate & Lyle Fitness Photo Banner  TATE & LYLE BEVERAGE INNOVATOR OF THE YEAR FINALIST tate and lyle fitness 300x165Tate & Lyle, a global provider of ingredients and solutions to the food, beverage and other industries, is a finalist for the prestigious Beverage Innovation Award for its latest prototype, Drop by Drop, at Drinktec 2013 in Munich, Germany.
The application made with SPLENDA® Sucralose responds to consumers’ increasing focus on maintaining a healthy lifestyle, which is helping to drive innovation in the production of reduced/low calorie drinks.

To meet that demand, Tate & Lyle’s beverage experts created Drop by Drop, a new cost effective and intensely sweet beverage concentrate with compact packaging ideal to be consumed on-the-go. It is designed to be added to still or sparkling bottled water to produce a great tasting, flavoured drink with zero calories and a high-quality sweetness profile.

Judges at the awards recognised the innovation behind Drop by Drop as one of the first on-the-go, zero calorie liquid concentrates on the European drinks market.

With the sweetening power approximately 600 times that of sugar, SPLENDA® Sucralose, has zero calories, a great taste profile and provides consumers with all the flavour they expect from their drinks, with the added benefit of a lower calorie intake and maintaining sweetness over a long period.

Tate & Lyle’s formulation experts have over 30 years’ experience in perfecting SPLENDA® Sucralose which has been trusted in the development of more than 5,000 products in over 80 countries.

Anyvonne Deguy, Sucralose Product Manager, EMEA at Tate & Lyle, said: “It is very satisfying to be recognised by our industry for being at the forefront of innovation which is at the heart of everything we do at Tate & Lyle. We are delighted that the judging panel has acknowledged Drop by Drop and are looking forward to rolling out this concept across the market.”

DrinkTec is the world’s premier trade event for beverage and liquid food technology. Now in its 10th year, the leading industry innovation awards scheme is organised by FoodBev Media to recognise global excellence in drinks industry innovation.

For more information on Tate & Lyle, visit: www.tateandlyle.com

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